Steph Curry Is Launching a Whiskey

Is there anything the basketball star can’t do?

steph curry's gentleman's cut whiskey
The new spirit is aged 5 to 7 years
Gentleman's Cut

Steph Curry has been in the news a lot as of late (I mean, when isn’t he in the news for being amazing, but I digress). Although the Golden State Warriors lost their playoff series to the Los Angeles Lakers, Curry set a league record for personal scoring in Game 7 against the Sacramento Kings. Curry was also selected as this season’s Kareem Abdul-Jabbar Social Justice Champion, and the NBA will donate $100,000 in his name to the University of San Francisco Institute for Nonviolence and Social Justice. And as if that all wasn’t interesting enough, Curry just announced that he’s launching a spirits brand. Gentleman’s Cut Kentucky Straight Bourbon Whiskey will soon be available worldwide.

“Celebrations take on many different forms, from intimate gatherings to major milestones, and at the center of each memorable moment is a spirit rooted in history and tradition,” Curry shared in a statement to Food & Wine. “I’m proud to have helped carefully craft a new signature Kentucky Straight Bourbon, Gentleman’s Cut. This rich, complex, and bold bourbon is the perfect offering to commemorate life’s great occasions and will be part of a raised-glass toasting moment in the lives of my fans, friends, and family.” 

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Curry’s wife, Ayesha, is already in the food and beverage business, so it was only a matter of time before Steph got involved with his own project. Curry’s bourbon is distilled, aged and bottled at Game Changer Distillery in Boone, KY, in partnership with John Schwartz, who owns Amuse Bouche Winery in Napa. Gentleman’s Cut is distilled in 500-gallon copper pot stills and aged for five to seven years in charred white oak, which gives the whiskey “notes of cinnamon, seared caramel and sweet toasted chestnut.” A press release noted that Curry was a very big part of the process from “manufacturing to marketing.”

The bottle is set to retail for a suggested price of $79.99 per bottle. While we can’t speak to the quality yet, we can only imagine that it’ll be good, like most things that Curry touches.


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