Tiger Woods Inks Deal to Design Putting Courses With PopStroke

Tiger Woods has entered into a “strategic partnership” with a golf-entertainment company that will allow him to design putting courses.

Woods and PopStroke, a “technology-infused golf-entertainment concept featuring professionally designed putting courses and exceptional food and beverage,” announced they were teaming up in a release.

There is currently only one PopStroke location in Port St. Lucie, Florida. As part of the partnership, Woods will be responsible for designing the putting courses at all future PopStroke locations, including venues in Scottsdale and Fort Meyers.

“This is a natural extension of my golf course design philosophy and my TGR Design business,” said Woods. “Our goal has always been to design courses that bring people together and are fun for golfers of all abilities and ages. Some of my happiest memories are spending time with my pops on the golf course having putting contests. I’m looking forward to others enjoying time with their kids at PopStroke. This is a new way for individuals to experience the game of golf. It’s about bringing people together.”

Woods getting involved with a venture like PopStroke could be quite profitable as one of the company’s competitors, TopGolf, could be valued anywhere between $3 billion and $5 billion should it file for an IPO, analysts told The Dallas Morning News.

Callaway Golf — which has a 14 percent stake worth roughly $290 million in TopGolf — has been a key pat of helping the brand grow.

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Evan Bleier

Evan is a senior editor with InsideHook who earned a master’s degree in journalism from NYU and has called Brooklyn home since 2006. A fan of Boston sports, Nashville hot chicken and Kentucky bourbon, Evan has had his work published in publications including “Maxim,” Bleacher Report and “The Daily Mail.”