Apple Is Making a Big Investment in U.S. Manufacturing

The next Mac Pro will be assembled in Austin, TX

Mac Pro
Apple CEO Tim Cook (L) and Apple chief design officer Jony Ive (R) looking at the new Mac Pro
Justin Sullivan/Getty Images
By Kirk Miller / September 27, 2019 5:30 am

Partially in response to an ongoing trade war, Apple is embracing its home territory.

The tech company announced this week it will manufacture a new version of the Mac Pro desktop in Austin, TX, producing the new model in the same facility where the Mac Pro has been made since 2013.

According to a press release, the Mac Pro update will include “components designed, developed and manufactured by more than a dozen American companies” — and the value of those American-made components will be 2.5 times greater than the Pro’s previous iteration.

Most of the company’s products are assembled in China. Faced with on-going tariff threats, Apple was able to receive federal product exclusions to assemble the computers sans import tariffs (which will still affect its other products, which make up a majority of Apple’s product line).

Inside the Mac Pro manufacturing facility in Austin

“The Mac Pro is Apple’s most powerful computer ever and we’re proud to be building it in Austin. We thank the administration for their support enabling this opportunity,” said Tim Cook, Apple’s CEO, in a statement. “We believe deeply in the power of American innovation. That’s why every Apple product is designed and engineered in the U.,S, and made up of parts from 36 states, supporting 450,000 jobs with U.S. suppliers, and we’re going to continue growing here.”

The news follows plans from December when Apple announced expansion plans in over a dozen U.S. cities.

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