If you needed any more proof that Billy Reid is the unequivocal menswear king of Alabama — and maker of our favorite elevated staples designed south of the Mason-Dixon Line — all you’d have to do is peruse the brand’s host of iconic styles.
The designer’s sophisticated-meets-utilitarian lineup, which includes styles you surely recognize, like the Dover Sweatshirt or Herringbone Chore Coat, has earned comparisons to the likes of Todd Snyder, albeit with a workwear-meets-dandy aesthetic exclusive to the American south.
For Memorial Day, Billy Reid is offering up to 40% off almost everything store-wide, with bonus, tiered discounts on some of InsideHook’s favorite pieces. The sale presents an excellent opportunity to grab some seriously stylish wardrobe upgrades at a fraction of their regular price — and now through Wednesday, shoppers can take 20% off orders of $300+, 30% off orders of $600+ and 40% off orders of $900 or more.
To save you time (and, with full disclosure, because we scoured the entirety of the site as we did our own shopping), we’ve rounded up a handful of selections from the sale that will help you fully realize your Southern gentleman potential without seeing your checking account go south. Find our favorites below, or shop the entirety of the sale here.
Billy Reid Linen Archie Jacket
All the sophistication with none of the structure… or sweatiness, for that matter.
Billy Reid Vintage Stripe Sweater Polo
Haven’t you heard? Polos — especially retro-leaning striped numbers like this one — are on their comeback tour.
Oak Street x Billy Reid Deck Shoe
Ditch your overwrought loafers and opt for a pair of crispy new deck shoes instead.
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