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Every brand has merch now. Chipotle has merch, Panera (yes, the bread bowl people) has merch, and Yeti, the cooler and drinkware brand we’ve been repping all summer, also has merch. Not all of it is made equal, but unsurprisingly, the overbuilt beer bucket brand can actually whip up a great T-shirt.
Today, Yeti’s apparel line is even better than normal as a whole bunch of their spring tees, hats and sun-protection shirts, in men’s and women’s styles, are on sale for 25% off.
If you’re not content only flaunting the Yeti logo on your Tundra cooler or reusable Rambler, there’s the Rodeo BFTW (that’s “Built for the Wild”) and Badge Logo T-shirts, both of which are on sale for under $19 a pop. If you’ve got too many tees, there’s the Sunset Sunshirt long-sleeve that offers UPF 50 protection and is down to $37.50, as well as a whole slew of hats, like the Spey Cast Trucker which is partially made from recycled fishing nets.
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