Motley Brew

By The Editors
August 2, 2013 9:00 am

Comedian Danny Liebert did a little survey once, and it turns out that “size does matter.”

But, y’know, “not as much as smell.”


To maintain your own alluring redolence — at least north of the belt — spritz on some ATLAS, just now available.

The second made-in-LA offering from the grooming aesthetes at The Motley, ATLAS is a blend of Algerian atlas oak, American moss and worn leather blended with Italian bergamot.

All that heaviness is softened with ginger, Indian cardamom and cloves. Translation: something like leather in a soft breeze off Lake Cuomo after it’s rained. Light and sophisticated. [Ed. note: an “unsophisticated” smell is anything overly applied, or redolent of the mall, Staten Island or stuntman T.J. Austin.]

ATLAS is hand-poured into a handsome amber bottle, and shipped in a personalized tin.

A few rules: dab a touch on your wrists and neck — pulse points allow scents to linger — and be conservative. If it’s hot out, use less.

Actually, always use less. She’ll thank you.

The InsideHook Newsletter.

News, advice and insights for the most interesting person in the room.