The #1 way to keep SF weird

Video stores: Actually worth supporting

By The Editors
April 15, 2015 9:00 am

We come to S.F. for any number of reasons: the startup scene, spring cocktails at Lolo, the feeling that no other city can quite measure up.

We live in a beautiful place, friend.

A place built on the vision and fortitude of people, some of whom have been around longer than the Apple Watch.

How to keep it that way: supporting local treasures like Lost Weekend, that temple to the moving image on Valencia that just launched an Indiegogo fundraiser to help negotiate rent increases and the usual.

Because sure, we watch House of Cards like everybody else, but Lost Weekend makes it their mission to share the old, the obscure, the hidden gems and the foreign classics.

Think Antonioni. Godard. Truffaut. The guys who make movies that can literally change your life.

Right now, they could use some help from the movie-loving community. Seventy-five bucks gets your name in lights on their marquee, along with some other stuff. 

Personally, we’d rather have Lost Weekend on Valencia than an Auntie Anne’s pretzels, and we say that really passionately loving pretzels.

So consider supporting their cash-drive.

Or just stop by and rent a classic.

You want a suggestion, we promise they do a better job than an algorithm.

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