With Watches and Wonders — the week-long, Geneva-based timepiece industry trade show that’s widely hailed as the proverbial Super Bowl for historic Swiss brands, collectors and enthusiasts — mere days away, the excitement around an inevitable bounty of mind-boggling, mouth-watering timepieces is palpable.
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The icing on the cake? They’re almost all under $5,000.For fans of Japanese watchmaking, this year’s festivities are especially monumental, given the recent news that Credor is making its official debut. Part of Seiko’s broader umbrella of brands, a roster that also includes the more widely known Grand Seiko, the Tokyo-based watchmakers might not ring a minute repeater bell for American consumers, but they’ve been servicing the Japanese domestic market — and building a reputation for idiosyncratic references — since the ’70s with a variety of funky luxury dress styles.
Nor is Credor showing up empty-handed. In anticipation of the trade show, the brand has announced three new upcoming releases, set to be released across the broader calendar year: two Goldfeather designs, the Tourbillon Engraved Limited Edition and Urushi Lacquer Dial Limited Edition, and a new variant of their Locomotive reference, a hexagon-shaped sports reference that the brand rebooted for their 50th anniversary.
While the most straightforward of the bunch in terms of novel design, the Locomotive ref. GCCR995 is no less stunning that its previous iterations; featuring a new hexagon-checked “dawn blue” dial (reportedly inspired by train signal lights) and the instantly recognizable Gérald Genta-designed shape, the 38.8mm, titanium cased automatic watch is powered by the brand’s Caliber CR01 movement and retails for $13,200.


The two new Goldfeather models offer an alternative, but no less complex, form of craft mastery. In the case of the Urushi Lacquer Dial Limited Edition, this artistry is literal — the dial features a stunning urushi lacquer gradient, with an outer-inner transition from an inky black to a rich royal blue and ultra-fine detailing that’s been hand-painted with a metallic-dusted urushi for a high-sheen, sophisticated finish. (The slim 37.4mm profile, which houses a manual Caliber 6890, as well as the polished leather strap and refined platinum case, further accentuate the delicate design.)
One could assume that with a rarified design and a price tag of $47,000, the Urushi Limited Edition was the collection’s pièce de résistance, but that honor goes to the other Goldfeather model, the Goldfeather Tourbillon Engraved Limited Edition.
If the previous two launches encapsulated innovation and artistry, the Goldfeather Tourbillon is emblematic of pure craftsmanship: Built with (as the name suggests) an ultra-thin, carriage-suspended tourbillon Caliber 6850 and hand-chiseled engraving, every inch of the 38.5mm platinum timepiece is carefully considered and precisely executed, which might explain why the model is limited to just 25 units and priced a whopping $215,000.
If the new models are any indication, Credor looks poised for a breakout Watches and Wonders, if not a breakout year. You can learn more about the new references here.
Credor Goldfeather Tourbillon Engraved Limited Edition
Diameter: 38.6mm
Movement: Credor Cal. 6850 manual-wind tourbillon
Water Resistance: 30m
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