Noah’s Secret Seasonal Sale Has the Gnarliest Knitwear Deals

The brand is quietly offering an extra 30% off already-discounted sweaters, cardigans and vests. Here's how to take advantage.

Updated January 27, 2026 10:34 am EST
Two models posing in Noah clothing
The Noah sale you've been waiting for has arrived.
Noah

The Gist

Noah, the acclaimed label from Brendon Babenzien, just quietly launched a seasonal sale on its A/W25 collection, offering deep discounts on select items and an extra 30% off with code EASTEND, particularly highlighting its standout knitwear.

Key Takeaways

  • Noah has initiated a quiet seasonal markdown event for its A/W25 collection.
  • Customers can secure an additional 30% off a wide range of stock using the code EASTEND.
  • The sale encompasses various apparel, from staple hoodies to military-style fatigues, with knitwear noted as a particular highlight.

Nota bene: All products in this article are independently selected and vetted by InsideHook editors. If you buy something, we may earn an affiliate commission.

If you don’t know Noah by now, we don’t know how to help you. Ex-Supreme denizen and current J.Crew men’s creative director Brendon Babenzien’s brainchild has been at the center of any number of menswear conversations for the last decade — from talk of new prep to skate’s outsized influence to simple admiration for the low-key grails that Noah churns out season after season — and maintains a cement-solid status as the de facto uniform for cool Brooklynites (I recently spied a handful of the brand’s ubiquitous, subtly logoed hats on my commute into our Manhattan office).

But you hopefully already knew all this. What you might not know is that the NYC label just quietly kicked off dozens of A/W25 markdowns, with deep discounts on select items and an added 30% off a ton of stock with code EASTEND. (This code is also available to use for Noah’s ongoing “Not Dead Yet” program, which offers past-season grails at discounted prices.)

The Noah sale includes everything from staple hoodies to military-style fatigues, all marked down by an extra 30% and guaranteed to raise your clout by a full degree, with the knitwear a particular standout. We’ve dropped a variety of our favorite styles to shop below, but you can also check out the entirety of the Noah sale here. At the very least, buy a hat.


Noah A/W25 Sale Guide


Noah Wool Fisherman Cardigan
Noah Wool Fisherman Cardigan

We see your busted fair isle and raise you a very tidy button-through fisherman cardigan.

Noah Jet Sleeve Pullover Sweatshirt
Noah Jet Sleeve Pullover Sweatshirt

Only real heads understand that cross country is the swaggiest sport.

Noah Double-Pleat Herringbone Denim Pant
Noah Double-Pleat Herringbone Denim Pant

We call this one a railroad conductor meets jean obsessive.

Noah Suede Buckle Loafer
Noah Suede Buckle Loafer

Your penny loafers are getting stale…better add a buckle!

Noah Heavyweight Hoodie
Noah Heavyweight Hoodie

When Noah says heavyweight, they mean it: this made-in-Canada hoodie is cut from a 15 oz. cotton that’s as solid as they come.

Noah Donegal Sweater Vest
Noah Donegal Sweater Vest

Maybe the best knit on the internet? Certainly the best for under $150.

Noah Double V-Notch Crewneck
Noah Double V-Notch Crewneck

I put my fleece sweatshirt down, flip it and reverse it…

Noah Double-Pleat Split Hem Pant
Noah Double-Pleat Split Hem Pant

There is absolutely nothing tired about these dashing double-pleated trousers.

Noah Shetland Cardigan
Noah Shetland Cardigan

Berry is very in this season!

Noah Wool Pom Pom Beanie
Noah Wool Pom Pom Beanie

Distinctly playful without being childish — in other words, the perfect winter headwear.

Meet your guide

Paolo Sandoval

Paolo Sandoval

Paolo Sandoval is Style Editor at InsideHook, having previously contributed to Valet Mag. An expert when it comes to vintage denim, soccer kits and tailoring, Paolo reports on style, grooming, wellness, menswear trends, celebrity, media and other pursuits tangential to looking and feeling like a million bucks, and is the voice behind the InsideHook fashion newsletter, The Stitch. You can reach him at psandoval@insidehook.com.
More from Paolo Sandoval »

The InsideHook Newsletter.

News, advice and insights for the most interesting person in the room.