The Latest Noah Sale Will Convert You Into a Proper Cool Guy

Enjoy 40% off the official brand of cool Brooklyn dads

January 11, 2024 9:33 am
a collage of Noah models on a black background
DEFCON 5 for Brooklyn dads — the Noah sale just launched.
Noah/Getty Images

Nota bene: If you buy through the links in this article, we may earn a small share of the profits.

If you don’t know Noah by now, we don’t know how to help you. Ex-Supreme denizen (and current J.Crew creative director) Brendan Babenzian’s brainchild has been at the center of the conversation for going on a decade now — ranging from talk of new prep to skate’s outsized influence of the culture of menswear to simply admiration for the lowkey grails that Noah churns out season after season — and maintains a cement-solid status as the de facto uniform for cool Brooklynites everywhere (I spied multiple of the brand’s ubiquitous subtly logoed hats on my commute into our Manhattan office alone).

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But you already knew all this. What you might not have known is that the NYC-based label just kicked off their annual winter sale, with a 40% discount on select F/W23 items. This includes everything from cow-printed sweater vests to dashing collaborations with heritage British makers Lavenham, all marked down by 40% and guaranteed to raise your clout by a full degree. We’ve dropped our favorite styles to shop below, or, you can check out the entirety of the Noah sale here. At the very least, buy a hat.

Kudos to Noah for minting a whole new kind of western wear.

A collab with heritage label Lavenham, these UK-made quilted jackets are a total steal.

Hey, we saw this one on Friends!

All the pockets you could ever need and then some, all for under $150.

Sensititiv football star vibes, best delivered with lightwash jeans and loafers.

Noah’s hat is synonymous with cool Brooklyn guy at this point; if you want to stand out from the competition, opt for this 100% nylon, made in USA Hemmingway cap.

It’s like getting three sweater vests in one.


Suit separates are in for the year. So is geriatric-core. Need we say more?

Then I see you, you’re walking ‘cross the campus…

Best accessorized with some paint splatters.

Everything is coming up roses.

If your resolution involved converting to a capitol-F fashion guy, here’s your chance to commit.

100% cotton. 12 oz. brushed-back fleece. Made in Canada. Made in Canada!

Not your average rugby.

At just $85, is there a better way to stay cozy while embracing the Noah lifestyle? We think not.

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