"Cinderella story. Outta nowhere. A former greenskeeper, now, about to become the Masters champion. It looks like a mirac... It's in the hole! It's in the hole! It's in the hole!”
Bill Murray is a golf legend.
But it's not just his role as unhinged groundskeeper Carl Spackler that makes him thus. The man has also been a celeb guest at an endless roster of pro-am tournaments, hosts his own tournament and occasionally engages in some Swedish golf-cart antics.
And now he's taking over fairways everywhere with the full launch of William Murray Golf.
Murray’s golf apparel — a collaboration with his siblings and partners in Murray Brothers LLC and Resignation Media (best known for theCHIVE) — is, in honor of the actor, an act of “casual irreverence.”
The line includes colorful polos, subtle but amusing T-shirts, the (supposed) world’s first golf button-down, a lot of tartan and, in honor of his classic Caddyshack role, groundskeeper shorts (“Moisture wicking to keep you Murray Chill and dry all day long”).
Note: the full collection follows a special polo and a line of hats that already launched to benefit a Chicago charity, and some of the items that just arrived on Murray's site won't actually go on sale until November.
But get your orders in now.
Because as Bill once said: “The more relaxed you are, the better you are at everything.”