Braeön is A better version of Duct Tape on Kickstarter

From coolers to tents to ski gloves to snap-backs, you’ve used duct tape to hold together everything in your life this side of all your failed relationships. Sadly, much like the good times with that chick you met at Lollapalooza in ’92, duct tape’s days as your go-to adhesive may have ended.

As bendable as rope and as strong as steel, Braeön is a self-molding plastic ribbon that can fold into nearly any shape and molecularly fuse to itself in a matter of seconds after being heated up.

Versatile and lightweight — a 100-foot roll of the stuff weighs less than a pound — Braeön hardens as it cools, but can be heated up and remolded again and again to create custom seals. Braeön is currently funding on Kickstarter and a 20-foot roll for your utility drawer costs $18.

Let the duct tape down easy.

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Evan Bleier

Evan is a senior editor with InsideHook who earned a master’s degree in journalism from NYU and has called Brooklyn home since 2006. A fan of Boston sports, Nashville hot chicken and Kentucky bourbon, Evan has had his work published in publications including “Maxim,” Bleacher Report and “The Daily Mail.”