Alright, this plant parent thing has officially gone too far.
Patch, a London-based plant care/delivery service, has opened the world’s first “houseplant hotel.” Similar to dropping your doggos off at the kennel, The Patch Plant Hotel will watch over your ferns, succulents and palms as you enjoy a weekend away from the house.
Couple of things. For starters, this service does not cost a cent. Thank goodness. If people were paying money for this we’d have officially passed the point of no return as a society. It’s also exclusively in London, in a district called Battersea, so unless you live in that area, or know friends who do, this is all slightly irrelevant. However, the operation is pretty impressive. Patch is operating 100 different rooms of plants, and not only taking care of each one, but improving them — all can expect a revivifying, custom hydration treatment, the best fertilizer in the game, and optimal sunlight.
At the end of the day, this is a smart (if costly) marketing ploy from Patch, which only runs until September 5. Still, we’re no fools; it might not be today, it might not be tomorrow, but real houseplant hotels are coming.
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