Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer
Three Bonfire Wool Throw Blankets from Faribault Woolen Mill, one with gold whip stitching, one with charcoal and one with red

Get American-Made Wool Blankets on Sale at Faribault

Stock up for the colder months ahead

A close-up photo of a Burrow Nomad Sofa Sectional Couch in an apartment on top of a rug with a blanket draped over the back

Burrow Solved My Biggest Couch Conundrum. Grab One for $600 Off.

Here’s why I recently bought furniture from the direct-to-consumer company

A side profile of the original Aston Martin Valhalla hypercar with the wing doors open so you can see through the car to the warehouse windows behind it

Don’t Expect to See This Aston Martin in Action in “No Time to Die”

Go for Daniel Craig, go for the DB5, just don’t go expecting the Valhalla hypercar

A stack of a dozen aprons from Hedley & Bennett on a yellow background. These limited-edition styles are on sale during the Mystery Box promotion.

Attention Home Chefs, Hedley & Bennett's Best Sale of the Year Is Here

It's time you got yourself an apron you’ll actually wear

A United Arab Emirates police convoy driving down the street in Dubai featuring a Bugatti, Ferrari and McLaren police car

A $3.4M Police Car That Can Hit 245 MPH? In Some Places, That's a Reality.

The fastest police cars around the world are sometimes for show, sometimes not

Daniel Craig 007 in the James Bond movie Skyfall on the left, the right is the peacoat he's wearing, the black Bond Peacoat from Billy Reid

Why the Bond Peacoat From Billy Reid Is a Piece of 007 Gear Worth Buying

It’s not just fictional James Bond who was a fan

The Solo Stove Yukon fire pit and stand with a fire raging inside on a grey background. The stainless steel fire pit is on sale for a limited time.

Take $190 Off Solo Stove's Largest Fire Pit for a Limited Time

If that's too much heat, don't worry, there are other discounts to be had

The front end of the new Rolls-Royce Motor Cars Spectre, the first fully electric vehicle from the luxury British automaker

Rolls-Royce Finally Announces Its First Electric Car: Spectre

By 2030, the first-name in luxury motoring says it will be 100% electric

An 8-drawer dresser, vegan leather chair and nightstand from West Elm's Mid-Century Modern Collection, on a grey background

West Elm's Handsome Mid-Century Furniture Collection Is on Sale

Timeless leather chairs, coffee tables and a variety of storage solutions are on offer

A four-door car on fire in a parking lot at night, with black smoke billowing up into the night sky

Are Electric Cars More Likely to Catch on Fire Than Gas Cars?

After a number of high-profile Chevy Bolt and Tesla incidents, a legitimate safety concerns has arisen among EV owners

Three Breville coffee makers, including the Precision Brewer Glass, Grind Control and Precision Brewer Thermal, all on a grey background

Three Top-Notch Drip Coffee Makers Are on Sale at Breville

Including two Precision Brewer models and one with built-in bean grinding

A 1989 Porsche 911 Targa G-Model in red and black restored by Porsche Ontario for the Porsche Classic Restoration Challenge sitting in front of a bunch of other sports cars

The Case for Buying a Porsche With Over 100,000 Miles

Courtesy of the so-called 1989 911 Targa "RS" that won the first ever Porsche Classic Restoration Challenge

The 2023 Chevrolet Corvette Z06 in silver sitting on the tarmac. It's the first high-performance version of the new C8 Stingray.

Chevy Decided to Unmask the First High-Performance Corvette Early

Here's the first look at the 2023 Corvette Z06, and how it compares to the Stingray

The Seiko King Turtle, Presage with a green sunray dial and Prospex diver with a black and grey bezel, all on sale during the Macy's VIP watches sale

Grab One of a Hundred Seiko Watches Currently 25% Off at Macy's

From green-dial dress watches to handsome divers

The Brabus 900 Rocket Edition based on the Mercedes-Benz GLE 63 S 4MATIC Coupe driving down the road. Brabus says it's the fastest street-legal SUV in the world.

It Appears There’s a New Title-Holder for Fastest Street-Legal SUV

We called the stock Mercedes-AMG GLE 63 S a land missile. Then Brabus got hold of it.

A grid of embroidered pants, sweaters, waxed canvas Bean boots and other menswear pieces from Todd Snyder and L.L.Bean's second collab collection Upta Camp

Our Favorite Styles From Todd Snyder’s Second Collection With L.L.Bean

Here's your full autumn ensemble, from Bean boots to embroidered pants to shirt jackets