Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer
From left to right: Doug Tompkins, Rick Ridgeway and Yvon Chouinard on the summit of a peak in Chile in 2008, which would go on to become part of Patagonia National Park

The Playbook for a More Adventurous Life, Courtesy of “The Real Indiana Jones”

Catching up with longtime adventurer Rick Ridgeway, who recounts his best stories in the new book "Life Lived Wild"

Three white Tesla Model 3 electric vehicles sitting next to a Hertz sign. The rental car company ordered 100,000 EVs from Elon Musk's car company.

Hertz Orders 100,000 Teslas, The Largest Purchase of Electric Vehicles Ever

The EV revolution is here, courtesy of a recently bankrupt rental car company

A Smithey cast iron pan, Flint and Tinder's flannel-lined waxed trucker jacket and Kentucky 74 non-alcoholic bourbon from Spiritless

Huckberry Opened a One-Stop Shop for All Things American-Made

For holiday shopping, or really whenever, you’ll want to bookmark this online store

Hundreds of parked cars, trucks and SUVs in a large parking lot during the day

It's Already Hard to Buy a Car, But a New Shortage Could Make Things Worse

Analysts are eyeing another threat beyond the current chip shortage

A Finex cast iron skillet, De'Longhi espresso machine and Crafthouse by Fortessa cocktail smoker, all of which are on sale at Sur La Table

The Kitchen Indulgences We're Eyeing During Sur La Table's Fall Sale

Grab big discounts on espresso machines, cocktail smokers and more

A rendering of the reception area in a new hotel from Steigenberger Porsche Design Hotels, a new hotel brand in the luxury lifestyle segment

Porsche Design Is Getting Into the Luxury Hotel Business

The new hotel brand is looking to open 15 locations in cities like London, Singapore, Dubai and Shanghai

A 12-inch cast iron grill pan from Finex with coiled stainless steel handles on a grey table. It's currently on sale at Williams Sonoma.

Here's Your Chance to Get 50% Off Finex's Cast Iron Grill Pan

Peak grilling season may be behind us, but this'll help bring it inside

A grid of the best science-fiction and fantasy books for adults, from Robert Jordan's "The Wheel of Time" series to J.R.R. Tolkien's "The Fall of Gondolin" to Naomi Novik's "A Deadly Education," on a green background

The 12 Sci-Fi and Fantasy Books That You, an Adult, Should Read

Once Hollywood hooks you on the genres, with adaptations like "Dune" and "The Wheel of Time," read these books next

The Agdor 32 Yankee Felling Axe from Hults Bruk, available in the U.S. as of July 2021, lying on a wood table next to a leather sheath and other tools

The Best New Axe You Can Buy Has Been Around for a Century

Historic Swedish axe maker Hults Bruks has reintroduced its Agdor line to the U.S.

Red Wing Classic Moc-Toe Boots in Oro Russet Leather With a Gore-Tex Lining on a cream background. These shoes are currently on sale at J.Crew.

J.Crew Is Offering an Unbeatable Deal on Red Wing Gore-Tex Boots

A classic pair of moc-toe stompers for way, way less

Tesla CEO Elon Musk (left) with Volkswagen CEO Herbert Diess in Berlin in 2019

The Tesla-Volkswagen Bromance Should Be a Model for the Electric Car Industry

While other automakers fight, CEOs Elon Musk and Herbert Diess show a better way forward

All-Clad Copper Core, stainless steel and nonstick pots and pans on a grey background. All of them are on sale at the Home & Cook website.

The All-Clad Factory Seconds Sale Is Back With Discounts Up to 78% Off

Pick up all kinds of cookware at unbeatable prices

The new Hike 100 travel trailer from Winnebago sitting on a gravel plot in the woods

Meet the Hike 100, Winnebago’s Smallest, Most Adorable Camper Yet

Wait until you see the inside

An array of eight glass food storage containers from OXO's Smart Seal line, all on sale through the end of October 2021

Your Kitchen Isn't Complete Without OXO's Glass Food Containers

Get the entire Smart Seal line on sale through the end of October

A grid of rainbow sweatpants from the brand Entireworld, which Scott Sternberg announced is closing

The Sweatpants Era Is Officially Over

Entireworld is closing, citing a "nuclear apocalypse of an ending," while we attempt a return to normal

The 2022 Lexus LX 600 SUV with a large front grille driving through the desert on sand during the day

Can Lexus's New Off-Road Behemoth Replace the Land Cruiser?

The new LX 600 wants to appease Toyota fans and win the big-grille wars