Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer
A four-door car on fire in a parking lot at night, with black smoke billowing up into the night sky

Are Electric Cars More Likely to Catch on Fire Than Gas Cars?

After a number of high-profile Chevy Bolt and Tesla incidents, a legitimate safety concerns has arisen among EV owners

Three Breville coffee makers, including the Precision Brewer Glass, Grind Control and Precision Brewer Thermal, all on a grey background

Three Top-Notch Drip Coffee Makers Are on Sale at Breville

Including two Precision Brewer models and one with built-in bean grinding

A 1989 Porsche 911 Targa G-Model in red and black restored by Porsche Ontario for the Porsche Classic Restoration Challenge sitting in front of a bunch of other sports cars

The Case for Buying a Porsche With Over 100,000 Miles

Courtesy of the so-called 1989 911 Targa "RS" that won the first ever Porsche Classic Restoration Challenge

The 2023 Chevrolet Corvette Z06 in silver sitting on the tarmac. It's the first high-performance version of the new C8 Stingray.

Chevy Decided to Unmask the First High-Performance Corvette Early

Here's the first look at the 2023 Corvette Z06, and how it compares to the Stingray

The Seiko King Turtle, Presage with a green sunray dial and Prospex diver with a black and grey bezel, all on sale during the Macy's VIP watches sale

Grab One of a Hundred Seiko Watches Currently 25% Off at Macy's

From green-dial dress watches to handsome divers

The Brabus 900 Rocket Edition based on the Mercedes-Benz GLE 63 S 4MATIC Coupe driving down the road. Brabus says it's the fastest street-legal SUV in the world.

It Appears There’s a New Title-Holder for Fastest Street-Legal SUV

We called the stock Mercedes-AMG GLE 63 S a land missile. Then Brabus got hold of it.

A grid of embroidered pants, sweaters, waxed canvas Bean boots and other menswear pieces from Todd Snyder and L.L.Bean's second collab collection Upta Camp

Our Favorite Styles From Todd Snyder’s Second Collection With L.L.Bean

Here's your full autumn ensemble, from Bean boots to embroidered pants to shirt jackets

Nine different skillets from Sur La Table's Warehouse Sale on a grey background, including a carbon steel grill skillet, Staub griddle pan and ceramic nonstick skillet

At Sur La Table's Warehouse Sale, It's All About the Skillets

Carbon steel, ceramic nonstick and enameled cast iron all included

The front end of the new 2023 Cadillac Lyriq, the GM brand's first all-electric SUV, in a black room

Why You Shouldn’t Care About Car Reservations

Cadillac said reservations for its Lyriq SUV "sold out in just over ten minutes." Does that mean anything?

The new 2022 Toyota Tundra pickup in the color Solar Octane driving through the sand and kicking up dirt

What Toyota Changed With the First Tundra Redesign in 15 Years

It’s about performance, yes, but also a new look called "technical muscle"

A Barbour waxed jacket in olive, a Deus Ex Machine workwear jacket in tan and a Baracuta G9 Harrington jacket in blue, all of which are on sale at East Dane

Five Jackets You Should Buy During East Dane's Fall Sale

Take up to 50% off brands like Barbour, Deus Ex Machina and Baracuta

A blue Toyota FJ Cruiser driving up a rock face. The vintage off-road SUV is increasing in value in 2021, seven years after it was discontinued.

The Ahead-of-Its-Time Toyota FJ Cruiser Is Finally Having Its Moment

Vintage Land Cruisers have long been coveted. Now this quirky off-roader is gaining value, too.

A Copper Core skillet, three Hard Anodized nonstick skillets and a stainless steel wok from All-Clad, all of which are on sale during a factory seconds sale

At All-Clad's Factory Seconds Sale, It's Up to 80% Off Skillets, Woks and More

Score huge discounts on premium cookware

A neon yellow watch cap from Carhartt WIP, a Barbour Bedale waxed jacket with a hood and an M79 automatic watch from Timex, all on sale at End Clothing in September 2021

End Is Offering Double Discounts on Barbour, Filson, Carhartt WIP and More

Pick up waxed jackets and watch caps while they’re on sale

The Lucid Air electric car driving across a bridge in foggy conditions. The Lucid Air Dream Edition Range got official EPA range in September 2021.

A New Electric Car Beats the Best Tesla in Range ... by 115 Miles

The price of ending range anxiety? Apparently it’s $169,000.

On the left, a screenshot from a video taken from the back of a miniature dachshund on a GoPro looking at an American bulldog. On the right, the new GoPro Hero10 Black action camera.

What I Learned About the New GoPro After Strapping It to My Dog

The latest version of their flagship action camera is here. To test the Hero10 Black, I put it on the back of my mini dachshund.