Jaguar Land Rover Ice-Driving Trip

In Arjeplog in northern Sweden, the average temperature in January is seven degrees.

Though that would seem to represent seven very cold reasons not to go there, we have seven reasons to make the trip: the Jaguar XJ, MKII, MKVII and XK150, and the Land Rover Series I, II and III.

In order to give thrill-seekers the chance to take classic models on ice without using modern features like power steering or traction control, Jaguar Land Rover Classic is opening up its winter testing facility in the Arctic Circle for a special three-day event at the start of next year.

At the inaugural “Classic Ice Driving” event, professional instructors will be on hand to offer tips on driving the classics as well as newer models like the F-PACE, F-TYPE and Range Rover Sport.

The experience will set you back $3,365, but guests who sign up for the driving academy will also receive two nights’ stay at the Hotel Silverhatten and VIP transfers upon arrival from Arvidsjaur Airport. So basically you make money!

“Arjeplog isn’t just home to breath-taking vistas and bone-chilling temperatures, but also where we push our own vehicles to their limits,” reads a statement by Jaguar Land Rover Classic. “With some of the coolest temperatures on the planet, it’s not for the faint-hearted.”

Stay in the loop for more info here and start packing your long johns.

Meet your guide

Evan Bleier

Evan is a senior editor with InsideHook who earned a master’s degree in journalism from NYU and has called Brooklyn home since 2006. A fan of Boston sports, Nashville hot chicken and Kentucky bourbon, Evan has had his work published in publications including “Maxim,” Bleacher Report and “The Daily Mail.”