The NHL’s Newest Franchise Is the Seattle Kraken

"A legend from the deep awakens," according to the team

The Seattle Kraken are the NHL's newest team.
The Seattle Kraken are the NHL's newest team.
Seattle Kraken

Ever since Seattle was awarded an NHL expansion franchise in 2018, there has been speculation over what the new hockey team’s name would be, and today it has finally been released: The Seattle Kraken will make their debut during the 2021-2022 season.

“Our maritime city with a proud history of adventure is deserving of a hockey club as untamed as the sea herself,” the team explained on its newly launched website. “The Kraken represents the fiercest beast in all the world. Too large and indomitable to be contained by man (or finned mammal). It instills one message in all opponents whether in our waters, or theirs…Abandon all hope.”

As for what Seattle fans can expect during home games? “Unique game presentation will dimension the Kraken brand from dueling scoreboards to a distinctive live organ,” the team’s site reads. “On ice imaging will transition elegance to mayhem. Our music will be crafted by KEXP, and ocean fog will flow through the tunnels as our players take the ice. The sounds of our city and epic tales of the sea will bring the legend of the Kraken to life. Welcome home, Seattle hockey fans. It is with pride that we will wear the ‘S’ inside of this building from opening day to the end of time.”

The team’s logos include an S with a menacing red eye and an anchor. According to ESPN, the team “looked at over 1,200 names and did a ‘real exploration’ on more than 100” before deciding on the Kraken. “The franchise settled on five finalists, which were sealed into an envelope and put in a time capsule in Seattle’s Space Needle —along with Nirvana records, a Twinkie and one share of Amazon — that will be revealed in 2062, on the Needle’s 100th anniversary,” the publication notes.

Seattle once hosted a team, the Seattle Metropolitans. The 1917 squad was the first American team to win a Stanley Cup. The team folded in 1924.

You can read more about the team and check out their sweater designs here.

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