The future doesn’t belong to the fainthearted — it belongs to the brave. That’s the message that will ring through living rooms across America on Sunday as Amazon touts its “Jack Ryan” series during the Super Bowl. Based on the hero from Tom Clancy’s best-selling spy novels, Ryan is portrayed by actor John Krasinski, and the head of marketing for Amazon Studios told Variety that the company is eager to show a mass audience how high the show’s production value is.
“There’s so much value in being able to reach an audience that is this global and this broad,” Mike Benson told Variety. “‘Jack Ryan’ is a series that both men and women can and will watch, and the Super Bowl is a big, unique event in which the ads are as important, sometimes more important, than the game itself. This is an important series to us, and we wanted to be there.”
What do you think? Will you be tuning in once buzz about Super Bowl ads dies down? Take a look at the trailer below.
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