Paco Rabanne has just released an ad for its Pure XS perfume starring Emily Ratajkowski, the omnipresent supermodel. In an Instagram post announcing the partnership, Ratajkowski told her followers that Paco Rabanne “has always been a favorite and being a part of this is a dream.”
In the ad, a series of tuxedoed men follow Ratajkowski, only for her to effortlessly lose them. She gradually disrobes before ripping off her dress after the last of the men fall away.
The ad is the latest in Ratajkowski’s catalogue, as she has become one of the most powerful and popular models and brand ambassadors in the world.
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