These Duffels Were Made From a Defunct Bay Bridge Billboard
Outerknown and SF’s Rareform team up on banger
Limited-edition is one of those qualifiers that tends to elicit a “Really?” As in: There’s really only enough corduroy in the world to make those two dozen jackets?
But every once in a while, you come across something that’s actually special, and legitimately limited.
The new Outerknown x Rareform duffel bag certainly qualifies — and you’ll never guess where the “fabric” came from … unless you got a look at it on your way to work.
Duffel (2 images)
Turns out Outerknown, better known as Kelly Slater’s sustainability-minded side hustle, bought space on a Bay Bridge billboard last year to advertise its heavyweight-twill blanket shirt. Good-looking shirt, good-looking billboard.
But eventually, a billboard comes down to make way for a new one. Enter SF’s own Rareform, which does what it does best: repurpose vinyl billboards into super-stylish accessories. In this case, a beachy duffel fit to transport your gear safely from airport to airport this holiday season.
Best part? As these things go, it’s cheap: $125.
A one-of-a-kind, manufactured-in-California bag dreamt up in part by a surfing legend, for the lowest of three figures? Grab yours before they’re gone.
This article was featured in the InsideHook SF newsletter. Sign up now for more from the Bay Area.
Suggested for you