Flavortown United? Guy Fieri Is In On the Bid For the Next MLS Franchise

The saga of Sacramento's expansion slot takes a new turn

Guy Fieri
Chef Guy Fieri visits "The Elvis Duran Z100 Morning Show" at Z100 Studio on February 26, 2020 in New York City.
John Lamparski/Getty Images

In the last decade, Major League Soccer has expanded at a dramatic pace. Some of the teams that have emerged on the scene have been entirely new to the American soccer world — Atlanta United and David Beckham’s Inter Miami CF being two prominent examples. Others, like the Portland Timbers and Minnesota United, built on fanbases that existed when those teams played in lower divisions, creating an organic sense of growth.

Sacramento Republic FC was poised to be the next such success story. The team had regularly drawn impressive crowds for a second-division team, and a group of investors lay the groundwork for an expansion slot in MLS. Then, earlier this year, the lead investor on the project announced he would no longer be going through with the deal. All of which left observers confused as to what the next steps might be for the team, the city and the league.

Cue Guy Fieri’s entrance music. Indomitable City Soccer reports that a new ownership group is taking shape — and one of the participants is Fieri, fresh off his efforts to help restaurant workers during the pandemic.

Fieri isn’t the only prominent name rumored to be associated with the bid, however. Other big names mentioned in the article include MMA fighter Urijah Faber, rapper E-40 and Arik Armstead of the San Francisco 49ers. The story is continuing to develop, but should this come to fruition, one can only imagine what the stadium food in Sacramento is going to be like.

Meet your guide

Tobias Carroll

Tobias Carroll

Tobias Carroll lives and writes in New York City, and has been covering a wide variety of subjects — including (but not limited to) books, soccer and drinks — for many years. His writing has been published by the likes of the Los Angeles Times, Pitchfork, Literary Hub, Vulture, Punch, the New York Times and Men’s Journal. At InsideHook, he has…
More from Tobias Carroll »

MEET US AT YOUR INBOX. FIRST ROUND'S ON US.

Every Thursday, our resident experts see to it that you’re up to date on the latest from the world of drinks. Trend reports, bottle reviews, cocktail recipes and more. Sign up for THE SPILL now.