For a successful Valentine's Day, a man should follow one simple principle.
Let it be seen that you care.
Oh, and no Groupons.
But that is it. Cut and dried. Don't go off the reservation. Don't change the wheelhouse of your behavior. Don't strew rose petals if you've never been the type.
Just do her a kindness, but do it twice as nice.
And you can always use this, our Extremely Thoughtful Valentine's Day Gift Guide.
But if you don't see what you like, give us a ring on Twitter (#HookMeUp). Explain your romantic quandary. We'll recommend a gift or an experience just for you.
Valentine's is three weeks away. Go get her. Or him. Or them, you unscrupulous cad.