“SNL” Demonstrates the Wrong Way to Advertise in New Sketch

It started out weird and got even weirder

A job interview on "SNL"
"SNL" featured one of their weirdest sketches in a while this week.
NBCUniversal

Job interviews gone very wrong are a comedic staple, and one that different shows and comedians have put distinctive spins on. From Richard Pryor and Chevy Chase playing a fraught game of word association on Saturday Night Live to Mr. Show throwing a lie detector test into the mix, there are a vast array of possibilities, many of them hilarious.

In last night’s episode of Saturday Night Live, host Regé-Jean Page played an applicant for a job at an advertising agency being interviewed by Beck Bennett; Bowen Yang played Bennett’s assistant. There’s a lot going on here — the notes Yang keeps handing out could serve as the centerpiece of a sketch all their own. Gradually, the viewer discovers that the advertising agency at the heart of the sketch is — shall we say — not very good at what they do.

When Page notes that the firm is “an ad agency that works on spec,” Bennett replies that it “sounds like a terrible business model,” but “business is booming.” Things escalate from there, pushing the sketch into higher and higher levels of absurdity.

Page, Bennett and Yang all do a fine job of playing utterly bizarre material with the utmost gravitas. And there’s an added bonus for the small detail — the waves in one sketch going the wrong way, for instance. Weird SNL is often the best SNL, and this sketch is a fine example of that.

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Tobias Carroll

Tobias Carroll

Tobias Carroll lives and writes in New York City, and has been covering a wide variety of subjects — including (but not limited to) books, soccer and drinks — for many years. His writing has been published by the likes of the Los Angeles Times, Pitchfork, Literary Hub, Vulture, Punch, the New York Times and Men’s Journal. At InsideHook, he has…
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