Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer
Cast iron skillets on a table

The Dos and Don’ts of Cleaning and Seasoning Cast Iron

Why do home cooks feel the need to baby the most durable cookware out there?

The Eddie Bauer men's Cloud Cap Stretch 2.0 Rain Jacket on a blue background

Eddie Bauer’s Spring Sale Has All Sorts of Gear Up to 50% Off

Rain jackets, fleece sweaters, technical chinos and plenty more

Segway Apex H2 hydrogen electric motorcycle concept

Segway Tries Its Hand at Something Not Dorky: A Hydrogen Motorcycle

The Apex H2 is a bold vision for the future of the scooter company

Nike Air Zoom Pegasus 37 running shoes in black and white

Grab a Smoking Deal on Nike's Air Zoom Pegasus Running Shoes

In the most versatile color, no less

A blue 2022 Subaru Outback Wilderness SUV driving down an off-road trail

Subaru’s Plan for Taking Back the Outback’s Throne Has a Fatal Flaw

The forthcoming Wilderness Edition is primed for offroad greatness, but it's missing the biggest thing that matters to outdoor enthusiasts

Fake and real crowd during NFL Bengals vs Jaguars game

As NFL Eyes Full Stadiums, A New Study Links Fan Attendance to COVID Spikes

Can pro football safely bring fans back in September as planned?

Outdoor furniture set from Design Within Reach on the grass

Save Hundreds on Outdoor Furniture at Design Within Reach

Your patio deserves better than scratch-and-dent Adirondack chairs

The ACS off-road Porsche from Singer and Tuthill done up in a Yeti livery by GP Ice Race

You've Never Seen a Porsche 911 Do This

It’s not every day the Austrain Alps get demolished by a Porsche

Le Creuset enameled cast iron Dutch ovens in black, orange and yellow

Make Your Dutch Oven Dreams Come True at Le Creuset's Factory Sale

Take up to 50% off the enameled cast-iron pots and other cookware

The 2024 GMC Hummer EV SUV fording a stream in the wilderness

What’s the Point of an SUV You Can’t Buy?

The new electric Hummer SUV is here! Or is it?

Filson Rugged Twill Original Briefcase in black

This 50% Discount on Filson's Briefcase Came at the Perfect Time

A handsome daily carry option at an unbeatable price

Ernest Hemingway's signature style "didn't just emerge fully formed," says filmmaker Lynn Novick.

What We Can Learn About Hemingway From Everything He Didn't Write

Lynn Novick talks about her new documentary with Ken Burns about the literary titan

The three-wheeled Aptera solar powered electric vehicle

Would You Buy a Three-Wheeled EV If It Had a Range of 1,000 Miles?

Aptera's solar vehicle, which flopped where Tesla thrived, is giving it another shot

Barbour waxed jackets for men including the Sapper, Ashby and Oxdale

Two Classic Barbour Waxed Jackets (and One Limited-Edition) Are on Sale

If it’s on your sartorial bucket list, now’s the time to pull the trigger

The front end of the 2021 Cadillac Escalade SUV

As Kim Kardashian Proves, Celebrities Can’t Quit the Escalade

Over 20 years later, Cadillac's gas-guzzling green room on wheels still draws the stars

Carhartt heavyweight pocket T-shirt for men

Carhartt's Best-Selling T-Shirts Are Just Part of Their Huge Sale

Take 25% off a number of essentials, including bags and socks