The idea of drinking a spirit abounding with electrolytes might sound like a contradiction. Or, for the fans of a certain Mike Judge-directed film, it might lead you to think about, shall we say, “what plants crave.” But the idea of a spirit containing electrolytes makes more sense as you think about it. What if the booze you drank on a night out helped keep you from getting a hangover the next morning? That’s part of the thinking behind Lytos Vodka.
Earlier this year, the company received a patent — the first of its kind — for its electrolyte-infused vodka. Founder and Towson University alumnus Billy Fanshawe drew upon his ties to his alma mater during the process, which ended up stretching to three and a half years.
“Many applicants bow out after the first few rounds, but I knew what we had was novel and valuable,” Fanshawe said in a statement. “With support from Towson University’s chemistry department and insights from our founding member Alex Zephir, we pushed through the challenges to secure our patent.”
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How a tequila veteran is disrupting a huge (but often boring) spirits categoryLytos Vodka has expanded from its Baltimore roots. Earlier this year, the company signed a distribution agreement with DMV Distributing that will bring it to a wider audience in Maryland, as well as Delaware and the District of Columbia. Fanshawe also shared some tips for drinking it — with a nod to the spirit’s history — in an interview with Wesley Case for The Baltimore Banner. “Our business stayed in business the first two years because there was a bar doing pickle shots with it,” he said.
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