Swedish Model Gets Threats for Ad Featuring Her Hairy Legs

Swedish model Arvida Byström says she’s getting rape threats after participating in an Adidas sneaker campaign that featured her hairy legs, according to the BBC.

My photo from the @adidasoriginals superstar campaign got a lot of nasty comments last week. Me being such an abled, white, cis body with its only nonconforming feature being a lil leg hair. Literally I’ve been getting rape threats in my DM inbox. I can’t even begin to imagine what it’s like to not posses all these privileges and try to exist in the world. Sending love and try to remember that not everybody has the same experiences being a person ? Also thanks for all the love ?got a lot of that too ❤️❤️❤️❤️

A post shared by arvida byström (@arvidabystrom) on Sep 25, 2017 at 6:46am PDT

“My photo from the @adidasoriginals superstar campaign got a lot of nasty comments last week,” the 26-year-old Byström wrote in an Instagram post. “Literally I’ve been getting rape threats in my DM inbox.”

The model, chosen by Adidas for questioning “femininity and gender standards using so-called ‘girly’ aesthetics,” has frequently used non-traditional body hair as components of photos she poses for, as well as those that she takes; she’s nabbed a gallery space in London and photographed the likes of singer songwriter Zara Larsson.

photographed and directed this cutie @zaralarsson for her @hm collection ! #ZaraLarssonxHm

A post shared by arvida byström (@arvidabystrom) on Apr 26, 2017 at 1:24pm PDT