YouTube users were in for a shock thanks to a gimmicky new jump-scare ad for the upcoming horror movie The Nun. The teaser for The Conjuring spin off was appearing on its own before videos. The teaser is simple: It tells users to lower their volume, and then, very suddenly and loudly, a terrifying picture of a ghost nun appears, accompanied by a piercing scream. It is a cheap, but effective, shot from the Warner Bros. marketing team. Obviously the gentle souls on the internet were overwhelmed, and pretty unhappy.
IM LITERALLY SHAKING AND TEARING UP RIGHT NOW I JUST WANTED TO PLAY EPIPHANY BUT WHY DID YOUTUBE GAVE ME A FUCKING THE NUN JUSMPSCARE AS AN AD AT 5 FUCKING AM
— -`, roshan ,´- (@peachsandcream_) August 11, 2018
Shame on YouTube for having that ad of the nun pop out of no where bc I just had a heart attack
— Ezrah (@EzrahLittrell) August 13, 2018
Swear to god, just tryna watch YouTube before bed and YouTube has ads on the new movie #thenun wtf ??scary ass
— Arick Yasay (@mmm_whatyasay) August 13, 2018
Petition for everyone to not go see the new #TheNun movie just because of that dumbass ad
My anxious ass trying to sleep I don’t need a fuckin panic attack fuck y’all and your bad movie ?
— graffitighost13 (@lyricalliv13) August 14, 2018
YouTube ended up banning the clip because it violated their policy, which states that “promotions containing violent language, gruesome or disgusting imagery, or graphic images or accounts of physical trauma” and “promotions that are likely to shock or scare” are in violation, according to Maxim.
But don’t worry. You can watch the clip below. Though you’ve been warned.
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