The 27-year-old anonymous model behind the wildly popular Instagram Nude Yoga Girl has inspired a movement that’s spreading across Instagram: She’s invited anyone willing to strike a pose naked to share a picture with the hashtag #NYGyoga. As of publication, nearly 500 people have participated — and the purpose of the call doesn’t stem from a place of voyeurism.
“The message of my account is, ‘You are beautiful exactly the way you are,’” Nude Yoga Girl said, according to Cosmopolitan. “Showing nudity in a non-sexual way felt like a new way to support the message.”
Take a look at some of the most striking photos below.
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