Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

According to EV Owners, Only One Car Ranks on Par With Tesla

In J.D. Power’s first electric ownership study, a surprisingly economic EV ran Tesla close: The Kia Niro

Turns Out Abercrombie Makes a Smart Topcoat, And It's 50% Off

The discount extends to all five colors, from tan to grey plaid

The Auto Industry’s New PR Strategy: Attack Elon Musk on Twitter

VW Group's Herbert Diess joins a long line of Tesla trash talkers while debuting a relatively new industry tactic

J.Crew and New Balance Have Two Words for You: Suede Colorblocking

Like all of their collaboration sneakers, it’s selling quickly

Bring Back the Volkswagen Harlequin, You Cowards

Remembering the bizzaro Golf that ruled my high school, and the potential of a new one-off from VW

Every Single Montblanc Watch at Mr Porter Is on Sale

Including everyday automatics, dress watches and even top-notch smartwatches

Filson Makes an Impressive Ultralight Jacket, Now 65% Off

Take $125 off the packable layer at Huckberry

What If You Could Charge an Electric Car as Quickly as Filling Your Gas Tank?

We now have the tech to fully charge EV batteries in five minutes

All-Clad Just Opened Up Its Huge Factory Seconds Sale

Cookware up to 70% off? Right this way.

The History of the Union Suit, the Infamous Butt-Flap Long Johns

The consummate winter base layer has roots in women’s rights, Original Penguin and the world of high fashion

Looks Like All the Haters Were Wrong About the Mustang Mach-E

Ford’s electric Mustang beat out the Land Rover Defender for SUV of the year

Please Stop Overreacting About the Sound of Amazon's Electric Delivery Vans

Is it annoying or futuristic? Or just another thing for people to complain about online?

Want Advice on How to “Unfuck the Planet”? There’s a New Source for That.

"Enough." wants to highlight climate problem solvers through a new website, newsletter and podcast

There’s a Good Chance We’ll Get an Electric Corvette SUV

Would a 'Vette SUV be sacrilege or a no-brainer?

Why Is Everyone Getting Lost at the World's Most Storied Rally Race?

"We’ve never had anything like it," said Dakar champ Carlos Sainz

Save $70 on One of Dyson’s Most Powerful Cordless Vacuums

The Cyclone V10 Absolute can clean just about every surface and run up to an hour