Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

Now's Your Last Chance to Get This Todd Snyder x L.L.Bean Vest on Sale

The last puffer vest you’ll ever need, up to 30% off

A $20 Electric Kettle Is the Ultimate Time-Saving Hack

Your morning routine now allows for good coffee

Thanks to a New V8, the 2022 Defender Is the Fastest, Most Powerful Model Yet

Land Rover’s other upgrades include something called the Carpathian Edition

Are Crossword Puzzles the Key to Saving Print Media?

Online games are the new frontier of old media, but that didn’t stop "The New Yorker" from introducing a print-edition crossword

Rado Captain Cook Watches Are Up to $500 Off During a Rare Sale

Including, miraculously, one of our favorite timepieces of 2020

The Ioniq 5 Is an Ideal EV Middle Ground Between Boring and Cybertruck

Concept car looks carry over into the first of Hyundai’s new electric lineup

Judy's Emergency Kits and Go Bags Are 25% Off Today Only

Designed and stocked by experts. Easy to use for everyone.

Your Home Gym Could Use a TRX Suspension Trainer, Now on Sale

Grab discounts on the versatile, low-impact equipment

Pick Up This Classic Shinola Watch While It's on Sale

The Runwell was their very first timepiece, and it still holds up

Street Racing Through LA With the World’s Most Notorious Porsche Collector

The stories behind Magnus Walker and Daniel Malikyar’s new photo series are almost better than the images themselves. Almost.

Why Christie’s, a 250-Year-Old Auction House, Is Interested in Cryptocurrency

Here’s what you need to know about Beeple, Ether and NFT-based artwork

Two of Our Favorite Timex Collabs Are on Sale at Huckberry

What’ll it be: the Todd Snyder or the Cola color scheme?

The First Brand New McLaren in a Decade Sets the Bar for Supercar Electrification

Artura is a plug-in hybrid with a new engine, new interior and, crucially, new carbon fiber body

All-Clad's Factory Seconds Sale Returns With Deals Up to 60% Off

Copper core, nonstick and stainless steel cookware included

How the Chevy Bolt Went From Green Pipsqueak to Electric Leader

The redesigned EV and new SUV stablemate are worth a look now more than ever