Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

30 Under $30: Get in Shape for Summer Edition

From fitness essentials to gym bag gear to recovery tools

Technically, Bentley’s Bentayga Speed Is the World’s New Fastest SUV

It dethrones the Lamborghini Urus by [checks notes] 0.5 MPH

Porsche Says Half of Its New Vehicles Could Be Electric by 2025

The next generation of the best-selling Macan will be an EV

Why Consumer Reports No Longer Endorses the Tesla Model 3

They’ve got 99 problems, but a powertrain ain’t one

Here’s a Trick for Getting Up to $270 Off Allen Edmonds Shoes

From the most iconic men's dress shoe to wingtip boots

Bow Before the World’s First All-Wheel Drive Porsche 356

Emory Motorsports combined the classic with a Porsche 911

A New Startup Figured Out How to Make Coffee Without Beans

With climate change afoot, this could soon be a necessity

Smart Plugs Are 2-for-1 on Amazon, and They’re Really Quite Convenient

No hub required, and works with Alexa and Google Assistant

A Collector Just Put 55 Vintage VW Camper Vans Up for Sale

The catch? It’s a $350K all-or-nothing deal.

Your Rolex Can Also Be a Smartwatch With Sony’s Wena Straps

Make contactless payments, track activity and get notification