Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

Take 30% Off Everything at Lands' End, Or Just These Rugby Shirts

Your fall wardrobe could use some sub-$50 stripes

Volkswagen Wants to Convert Your Classic Beetle Into an EV

The e-Beetle is just the beginning. The Bus and Porsche may be next.

Pickup Trucks Keep Getting Bigger and Bigger. But Why?

Is it a natural progression? Or are we compensating for something?

Real Talk: eBay Thinks Local Businesses Are a Joke. That’s a Problem.

In trying to take on Amazon, eBay exposed the problem with both companies

Could These 60% Off Canvas Sneakers Replace Your Converse?

Saturdays NYC makes a mean pair of (discounted) high-tops

The Top 10 Products InsideHook Readers Bought in August

We tell you about the best gear. Here’s what you decided to buy.

You Could Use a Soundbar. Harman Kardon's Is $300 Off.

Unlike similar TV speakers, the SB20 includes a wireless subwoofer

Everything You Need to Know About the Taycan, the First All-Electric Porsche

Two models, the Taycan Turbo and Turbo S, were unveiled Wednesday morning

One of Our Most Recommended Sneakers Is 50% Off

Grab a big discount on the Royale from Greats in two colors

The Sián Is Lamborghini’s Fastest, Most Powerful Car Ever. It’s Also a Hybrid.

For its first electrified car, Lamborghini is using supercapacitors instead of batteries

Reebok's Sitewide Sale Includes 40% Off Award-Winning Running Shoes

Take $60 off the Floatride Run and get back into your routine

These Updated Nike Runners Are on Sale in Colors You Actually Want

Get a pair of Epic React Flyknit 2 sneakers for 40% off

BMW Painted a Car in Vantablack, One of the Darkest Man-Made Substances

The material sprayed across the new X6 absorbs 99% of light

Tesla Is Expanding Into a New Market: Car Insurance

The program launched Wednesday in California, will expand to other states

Grab a Rare Discount on Brad Pitt’s Boots From "Once Upon a Time in Hollywood"

The reissued Minnetonka Moccasin shoes have been sold out. Now they’re on sale.

Harley-Davidson Is Going Back to Its Real Roots: Bicycles

Will the latest EV move bring in new riders or alienate old ones?