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It doesn’t have to be Dry January to enjoy a non-alcoholic beverage.
Boisson (“bwah-sahn”) is a non-alcoholic drinks store based in New York (with additional physical storefronts in CA) that also offers online shopping available nationwide. The company’s stated mission is to “provide sophisticated sips to those looking for an alternative to alcohol, no matter their reasons why.”
Besides non-boozy spirits, Boisson also offers assorted mixers, bitters, glassware, bar supplies and more, including an incredibly useful blog about health, recipes and new products.
It’s worth noting that alcohol-free means it’s considered non-alcoholic by the FDA, so everything here has less than 0.5% ABV except a few alcohol-derived bitters, but those are only meant to be used in small drops.
And while you can utilize the store any day or month of the year, right now Boisson is taking $25 off orders of $150 or more with the code DRYJANUARY, and $15 off bundles.
A few alcohol-free standouts from the shop, from individual bottles to a few bundled options (sale prices reflected in the bundles only):
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