Owning a Porsche Just Got More Affordable Than Ever

The German marque's subscription service just added a new entry-level tier

2018 Porsche 911 Carrera 4S sports car in silver driving through the hills
That dream of driving through the countryside in a Porsche 911 just got more realistic.
Porsche AG

There are a few ways Porsche fans try to skirt the bank-account-draining prices of the German cars. First, you could buy used, but buyers that go for much older vintage models will most likely pay an arm and a leg for maintenance and upkeep, and those that opt for more recent models don’t get the bliss of that new Porsche smell. Others may go the route of a lease, but those payments add up quickly, not to mention the hassles of insurance and making sure your friends wipe their feet before defiling your new ride.

In short, owning a Porsche has always been expensive. But in a move aimed at increasing access for more drivers, the automaker introduced a new, more affordable way to put a 911 in your driveway: the Porsche subscription.

As Automotive News reported, Porsche Drive, the marque’s monthly subscription service, launched in the U.S. back in 2017, but this week the automaker added “a new entry-level tier” which offers both a lower price and lower commitment. 

Previously, subscribers to Porsche Drive would pay a rate up to $3,100 per month for access to a fleet of six vehicles (the 911, Boxster, Cayenne, Cayman, Macan and Panamera), with permission to swap from one to another as they pleased. Starting September 25, a new single-vehicle subscription will offer people access to one model for a period of one or three months, with prices starting as low as $1,500 per month for the Macan crossover. Naturally, the 911 will cost the most at $2,600 per month, but that’s still considerably less than the multi-vehicle subscription, and it includes all of the same accessory perks.

Worried about insurance? Blowing out a tire when you inevitably put your car through its paces? Breaking some proprietary German part that will then add a few thousand to your bill? Not to worry, insurance coverage, roadside assistance and vehicle maintenance are all included in the subscription price. In other words, it’s an all-in-one Porsche package for those who don’t consider themselves “car people.”

The only downside is that Porsche Drive may not be available in your city in the U.S. Previously, the subscription service was available in Atlanta, Las Vegas, Phoenix and San Diego, and with the new tier the automaker is also expanding into Los Angeles. 

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