Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

10 Personal Safety, Travel and Life Hacks From Bella Hadid's Former Bodyguard

From MJ to heads of state, you name them, Simon Newton guarded them

“Mad Money” Host Jim Cramer Says Fossil Fuels Are “Done”

"We’re in the death knell phase," he said after poor Q4 earnings

All the Cars You Saw in Super Bowl Ads, Explained

From the electric Porsche to Bill Murray's bright orange Jeep Gladiator

Aston Martin Is Being Bailed Out by a Canadian Billionaire

It’ll take more than James Bond to save the automaker

AllSaints Makes a Perfect Peacoat That's Now $260 Off

Designed with a nod to its military history

Go Ahead, Stare Straight Into the Highest-Res Photo of the Sun Ever Taken

The images are from the new $344M Daniel K. Inouye Solar Telescope

It’s Real: GMC’s All-Electric Hummer Truck Is Coming

The EV will be introduced with a Super Bowl commercial

Adidas Wants to End Plastic Waste by 2030. Here’s Their Plan.

Including fully recyclable running shoes and biodegradable gear

Best Buy's One-Day Sale Has Everything: AirPods, TVs, Speakers, More

You’ve got until midnight to get the lowest prices we’ve seen

What's the Deal With the EV That Beat Tesla in a Drag Race?

The Drako GTE clobbered a Model S P100D in a recent video

One State Is Considering Adding Emojis to License Plates

Question is, will you go eggplant or peach?

O.N.S Menswear Is 65% Off, so We Built You a New Outfit

The coat, sweatshirt and chinos worth buying during the final sale