Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

Alex Mill Is Selling $25 Polos and Other Heavily Discounted Basics

This is the kind of menswear you’ll reach for every single day

Filson's Spring Sale Has Outdoor (and Indoor) Gear Up to 74% Off

From bomber jackets and fleece to bandanas and blankets

Pierce Brosnan Is the James Bond We Need Right Now

It’s time to find comfort in one liners, dad style and chest hair

Mazda to Release New Retro-Inspired Lineup for 100th Birthday

All special-edition models pay homage to the 1960 R360 Coupe

Tons of Flint and Tinder Gear Is Over 50% Off. Here's What to Buy.

Grab some all-time best deals on waxed jackets, wool blazers and WFH duds

Take $72 Off the Nike Sneaker That's a Joy to Run In

You’re putting in more mileage, might as well have fun with it

How Luxury Automakers Are Joining the Fight Against COVID-19

You’ve heard of Ford’s efforts, but what about Lamborghini and Aston Martin?

Le Creuset's Rare Factory-to-Table Sale Is Here to Save Your Kitchen

Take up to 50% off cast iron, nonstick, stainless steel and more

Thanks to Bookshop, There Is No Reason to Buy Books on Amazon Anymore

Independent bookstores, and booksellers, get a lifeline just when they need it most

Land Rover Deploys Fleet of New Defenders for COVID-19 Response

Over 160 vehicles are already supporting the Red Cross around the globe

Buck Mason's Flawless WFH Layer Is $75 Off Through Friday

It’s a jacket, it’s a sweater, it’s merino perfection

Trump Decides to Roll Back Fuel Economy Standards During Pandemic

The move benefits the oil and gas industry and … almost no one else

You Could Use a Pair of Clarks, Especially Now That They’re All 30% Off

Grab some classic Desert Boots, or finally branch out a bit

The Hamptons Want a Travel Ban. Are They Onto Something?

Resort towns across the country fear more than just COVID-19