Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

Porsche: “We Do Not Consider Tesla to Be a Direct Rival”

Shots fired? Or are the Taycan and Model S really that different?

Take $200 Off Burrow's American-Made Modular Furniture

Assemble it yourself, no couch movers needed

Ford’s Plan to Reopen? Buzzing Wristbands to Keep People Separated.

The automaker is testing new wearable tech in a Michigan factory

Rolex's Baselworld Departure Marks the End of an Era for Swiss Watchmaking

As top players exit the trade show, where does the watch industry go from here?

Stutterheim's Grown-Up Raincoats Are Up to 50% Off

Move on from the disposable-umbrella phase of life

It's a Last Call Sale on Yeti's Classic Intro Cooler

Grab a discount on the Roadie 20 until they run out

Empty Roads Mean More Street Racing — And Speeding Tickets

The first Cannonball Run record during the pandemic won’t be the last

How One Chicago Theater Is Extending Its Run During Quarantine

As Broadway hunkers down, a humble adaptation of "Richard III" is bringing a night at the theater online

New Record for Illegal Cannonball Run Set During Pandemic

The team allegedly drove across the U.S. in less than 27 hours

China's Wet Markets Reopen Even After Being Linked to Coronavirus

U.S. officials call for closure. Is that even possible?

For the First Time Ever, Le Creuset Is Throwing a Sitewide Sale

Take 20% off all full-priced cookware. All of it.