Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer
The new Munro MK_1, an electric SUV that will be built in Scotland by Munro Vehicles

Prioritize Toughness Over Tech? Scotland Has an Electric SUV for You.

The new Munro MK_1 takes a different approach to Tesla, Ford and Rivian

The Tesla Semi, an electric long-haul truck, pulled up to a loading dock at a warehouse

The Bill Gates Argument Against the Tesla Semi Still Stands…For Now

Tesla delivered its first long-haul trucks. Now the real test begins.

A Dodge Challenger SRT Demon muscle car that's been customized by SpeedKore. It's being given away by fundraising platform Omaze.

Enter for a Chance to Win This 840-HP Dodge Demon, If You Dare

This one-of-one muscle car is being given away, so might as well go to you

The Bulova Lunar Pilot, Breton and Marine Star, which are part of our list of the 10 best Bulova watches to give for the 2022 holiday season

10 Bulova Watches to Gift This Year, From Archival Classics to New-School Styles

Put these timepieces under the tree. We’ve got something for everyone.

Bottles of Turkey & Gravy soda from Jones Soda next to a carafe of gravy and a person cooking a Thanksgiving turkey

The Story Behind Jones Soda’s Turkey & Gravy, The Soft Drink No One Likes But Everyone Wants to Try

What started as a Thanksgiving flavor gimmick has turned into a holiday tradition in a bottle

The Citizen Calendrier, Citizen Endicott and Citizen Promaster Professional Diver, which are on our list of the 10 best watches from the brand to give this holiday season

10 Watches From Citizen You’ll Want to Give (And Receive) This Holiday

From your partner to your brother-in-law to yourself, we’ve curated timepieces for all

A Mercedes-Benz Sprinter Van converted into a #vanlife vehicle by conversion company Vansmith that's currently being given away by Omaze

If You Win This Mercedes Sprinter Van, Where Will You Take It?

This drool-worthy Vansmith conversion is up for grabs, but not for long

Ramin Djawadi, composer of the "Game of Thrones" series, pictured in front of scenes from "House of the Dragon"

Ramin Djawadi Is the True Hero of "House of the Dragon"

We spoke with the veteran "Game of Thrones" composer about writing music for dragons, the importance of flutes and cellos, and what he owes to "Pirates of the Caribbean"

A close-up of a classic Thanksgiving pecan pie. We got recommendations on how to make it better from pie experts Chris Taylor and Paul Arguin.

How to Turn a Store-Bought Thanksgiving Pie Into a Delicacy

The ultimate holiday hack, courtesy of baking experts Chris Taylor and Paul Arguin

Two frying pans from All-Clad, all on sale during the factory seconds event

The Best Deals We Found at All-Clad’s Blowout Cookware Sale

Grill baskets, nonstick sets and waffle makers, up to 72% off

The front of a Tesla Model X Plaid electric SUV

This Tesla Model X Plaid Is Ultra Luxurious, Insanely Fast and Up for Grabs

Omaze is giving away the most expensive Tesla you can buy today

The inside and outside of a tiny home designed by Oregon builders Tru Form Tiny. Omaze is giving away a custom build from the company.

What’s Better Than Winning a Tiny Home? Winning a Custom Tiny Home.

Here's your chance to score a micro-abode worth $130,000 from Oregon's premier tiny home builder

A set of cast iron from Sur La Table, a carbon steel wok and stockpot from All-Clad, all discounted during Sur La Table's Semi-Annual Cookware Sale

That Cookware You’ve Been Dreaming of Is on Sale at Sur La Table

The Semi-Annual Cookware Sale has it all: cast iron, nonstick and carbon steel pots and pans

The art for the new Huckberry podcast "Traverse," with hosts Chris Burkard and Charles Post

Add This Podcast to Your Feed: Huckberry’s Adventure Show “Traverse”

They’ve already interviewed a Navy SEAL and celebrated alpinist, with more to come

A 1987 Buick Grand National GNX, #51 of the 547 made, which is being given away by fundraising platform Omaze

Here’s Your Chance to Win the Holy Grail of ’80s Muscle Cars

The 1987 Buick Grand National GNX was a legend when it debuted. Now it's nearly unobtainable.

A recycled cashmere sweater and hoodie from Mongolian direct to consumer cashmere brand Naadam

The One Style Deal to Score Today: Naadam’s Recycled Cashmere

Get a sweater for yourself or start crossing off your holiday gift list, or both