Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer
Adam Levine of Maroon 5 performs live on stage at Allianz Parque on April 5, 2022 in Sao Paulo, Brazil. The singer recently filed a lawsuit against a classic car dealer over an allegedly fake Maserati.

Adam Levine’s Million-Dollar Maserati Is Allegedly a Big, Fat Phony

The Maroon 5 frontman and DM slider filed a lawsuit against a classic car dealer over a rare 1971 Maserati Ghibli

A red Tesla Model Y at a Tesla Supercharger station. Elon Musk said Tesla will open up some of its charging network to other EVs.

Three Lingering Questions as Tesla Prepares to Open Chargers

After years of keeping Superchargers exclusive, Elon Musk is ready to welcome other EVs

Burrow's Range 4-Piece Open Sectional Lounger on a beige background

Burrow's President's Day Sale Has Furniture Discounts for the Entire House

Here’s how we’d take advantage of the holiday markdowns

One of the Tesla Semi trucks next to a charging station at Frito-Lay and PepsiCo's Modesto, California factory

5 Problems Facing the Tesla Semi

Pepsi and Frito-Lay already have some in operation, with 100 eyed for 2023

Jason Jones in "Premature Electrification," the Super Bowl ad for the Ram 1500 REV, an electric pickup truck

Ram’s “Premature Electrification” Was the Perfect Ad for the Wrong EV Future

The Super Bowl spot spoofed erectile dysfunction drugs to promote the 1500 REV, an upcoming electric pickup truck

Will Ferrell, dressed as Dustin Henderson from "Stranger Things," stands in front of a Chevrolet Silverado EV Trail Boss in a Super Bowl ad from GM and Netflix

Here Are All the EVs Will Ferrell Wants to Sell You in GM’s Super Bowl Ad

You know the Netflix references, but what about the electric trucks and SUVs?

A 1925 White Model 15-45 Yellowstone National Park Tour Bus that's currently up for auction at Bring a Trailer

The Ultimate National Park Souvenir: A 1925 Yellowstone Tour Bus

Up for auction on Bring a Trailer, this vintage sightseeing vehicle is a relic you can still drive

The Rivian R1T truck in the wilderness. The electric pickup was voted as one of the "most satisfying" vehicles in a Consumer Reports survey.

Three Big Surprises in Consumer Reports’ “Most Satisfying” Cars Survey

One sports car trounced the competition, and so did two unexpected EVs

Will Ferrell driving a Chevy Silverado EV in a Super Bowl commercial from GM and Netflix. It's kicking off a long-term partnership between the automaker and streaming service.

GM Has a New Weapon in the Electric Car War: Netflix

The automaker is partnering with the streaming service on a huge EV push, but don’t call it product placement!

A 2019 Jeep Wrangler Rubicon, which would be covered under Jeep's new "Death Wobble" settlement, driving at the Washington Auto Show

Jeep Settlement Acknowledges Wrangler’s Infamous “Death Wobble”

Certain Wrangler and Gladiator owners may be entitled to an extended warranty and financial reimbursement

Two people kayaking off the shore of Isle Royale National Park, one of five parks along Lake Superior that plans to decarbonize in order to fight climate change

The Test Case for Decarbonizing Our National Parks Is Underway

The five parks around Lake Superior, including “the most difficult to reach wilderness area in the continental United States,” plan to eliminate fossil fuel use in four years

A man in a button-down shirt and khakis sitting in the bed of a pickup truck with a laptop computer. According to survey data, pickup truck buyers know they don't actually need their trucks.

Many Pickup Truck Owners Freely Admit They Don’t Actually Need Trucks

An Axios report on bigger and more dangerous trucks features some interesting survey data

1963 Apollo 3500 GT Coupe by Intermeccanica

The Rare Apollo GT, an “American Ferrari,” Is Finally Getting Its Due

An Italian-built body with a Buick V8? No, you’re not dreaming.

Rep. Rashida Tlaib tours the General Motors Factory Zero and checks out the GMC Hummer EV. According to Bloomberg, it's the EV with the lowest Green rating.

Here’s the Least “Green” Electric Vehicle You Can Buy, According to Bloomberg

The outlet devised a new rating system for EVs based on eco-friendliness

Tesla electric cars sit at a Supercharger station in Burbank, California

Can We Stop Inserting Electric Cars Into the Culture Wars?

A Wyoming legislator introduced a bill to ban the sale of EVs by 2035, but admits it’s just a stunt

A man holding a cigar while looking at a Porsche sports car. New research has come out looking at the relation between owning fast cars and penis size.

Psychologists Finally Studied the Relation Between Sports Cars and Penis Size

“Response has mostly been mild amusement and the feeling that this is ‘just common sense,’” said professor Daniel Richardson, one of the authors of the study