Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

New Custom Porsche Drives Heated Debate Among Collectors

The custom Emory mashes up a ‘60s classic with a 964 from the ‘90s

You’ve Got Trails to Blaze, L.L.Bean Has Gear Up to 70% Off

Prep for summer adventures with discounts on knives, fly rods and more

GM Is Considering Reviving the Hummer … as an Electric Vehicle

The brand could be part of “a fleet of electrified SUVs and trucks”

Need a Tough Travel Bag? Filson’s Tin Cloth Duffel Is $190 Off.

They’ll even toss in a can of their oil finish wax

Before You See “Ford v. Ferrari,” Watch This Doc About the Race on YouTube

“This Time Tomorrow” follows the ‘66 Le Mans, on which the movie is based

It’s Official: “Bond 25” Stars an Aston Martin From the Timothy Dalton Era

Spotted in Norway, the car was previously used in "The Living Daylights"

Outfit Your Entire Summer With 50% Off These USA-Made Camp Shirts

From tennis courts to burgers, no one does a print like Gitman Vintage

The Fiat-Renault Merger Is Officially Off. Here’s Why.

The new company would have been the third largest automaker

Michelin’s Airless Tires Aim to Stop Flats Forever. Here’s When You’ll See Them.

General Motors teamed up with the brand to create the Uptis Prototype

These Limited-Edition Watches Are 40% Off. Which Will You Choose?

Mr Porter is offering huge discounts on Unimatic and Timex

The 150 Best Road-Trip Destinations in the United States, Mapped

100 new bucket-list stops across all 50 states, plus 50 classics

Take Up to 50% Off Ultraboosts, NMDs and Your Other Favorite Adidas

There are almost 800 shoes on sale. These are the best.

Airstream Announces Revival of Two Mid-Century Silver Bullets

The company is betting on single axles with Bambi and Caravel

The Only Sweatshirt You Shouldn’t Pack Away for Summer Is $50 Off

Taylor Stitch’s Big Sur Hoodie is made for cool nights and beach bonfires

5 Ways the New SF90 Stradale Will Surpass Every Other Ferrari

For one, the new supercar is their first plug-in hybrid

Always Wanted the King of Chunky Sneakers? They’re Over $250 Off.

The Balenciaga Triple S is ugly, iconic and currently on sale