Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

Report: The CEO of Porsche Is Under Criminal Investigation

The German sports car maker’s headquarters were raided on Tuesday

A Potential Fiat-Renault Merger Is Bad News for GM

The real loser of a proposed European union could be an American automaker

The Indian Scout Is Turning 100. This Sprint Racer Is Its Successor.

It's called “Appaloosa,” and it will race the Sultans of Sprint series

Take $70 Off the Race-Ready Nike Zoom Fly Running Shoe

The sneaker brand's offering an extra 25% off their entire sale section

The History Behind the Seven Retro Liveries for the New Porsche 935

All the colorways joining the Martini stripes of the Le Mans “Moby Dick”

Three Items to Buy From Everlane’s “Choose What You Pay” Sale

Take up to 50% off boardshorts, fleece and chinos

American Dies on Everest While Waiting His Turn to Descend

It was the last mountain on Don Cash’s Seven Summits bucket list

Greats’ New Sneakers Combine Italian Construction With 3M Accents

The Royale Safety collection is available in white, grey and laser-tag neon

The Ultimate Broadway Etiquette Guide for the Once-a-Year Theatergoer

Going to a show seems easy. Audiences keep proving it’s not.

Someone Just Free Solo Climbed Half of the Eiffel Tower

The man climbed 528 feet before being taken into custody

Take Up to $200 Off a Hollywood-Favorite Sunglasses Brand

You’ve seen Oliver Peoples on Brad Pitt, Christian Bale and others

2020’s Most Promising Off-Road Vehicle Is Electric

Rivian's R1T pickup proves it has everything and the kitchen sink, literally

The Lauded Noise-Canceling Surface Headphones Are $100 Off

You haven’t lived until you’ve experienced 13 levels of noise canceling

10 Iconic Sunglasses From the Movies and Where to Buy Them

How to rock shades like Steve McQueen, James Bond and the Dude

Hypercar Maker Koenigsegg to Release “Much Cheaper” Model in 2020

It will reportedly cost under $1 million and feature electrification

You Can Now Buy All of James Bond’s Best Resort-Wear Looks

Channel Roger Moore and Sean Connery in Orlebar Brown’s collection