Lingerie Buying Guide


By The Editors
February 2, 2015 9:00 am

Maybe you celebrate Valentine’s Day. 

Maybe you don’t.

Regardless, we found a merry way for you to observe this sainted occasion’s passing: the 2015 Lingerie Buying Guide.

Our recommendations follow.

But start with the matrix below, which helps you understand where each of our recommendations falls on the hoo-boy-that’s-purty scale.

Then scroll through to see each brand and learn why it’s special, and why your special lady will enjoy it.

Lingerie Buyer’s Matrix

Not so well known stateside, Princesse tam.tam is a French label that’s cut for less well-endowed women. Nothing says “I accept your tiny boobs as they are” like a bralette. 

If you (or she) dig the sheer thing, look no further than Fleur du Mal. Silk tulle and lace galore, with cheeky details like Swarovski crystals and barely there “bondage” cuts.

For when she wants to slip from ball gown to jaw drop, there’s Kiki de Montparnasse. Silk charmeuse and chantilly lace with eyelash trims — KdM’s collections are light on the skin and fall right off. Some of the pieces, like the Voyeur collection, are very, very revealing.

Mary Rozzi

La Perla is classic in every sense of the word: brow-raising macramé she can reveal with the pull of a robe sash. Tasteful body suits cinched at the waist. Garter belts to match. You get the idea.

Designed by the daughter of Jill Stuart (she’ll know who that is), Morgan Lane is the sweet spot for the playful gal who appreciates the classics but enjoys trendy design flourishes. Bonus: sexy sleepwear she won’t mind wearing on the regular.

Every bit as comfy as they are sexy, and they’re plenty sexy. Negative crafts bra/panty combos that’ll raise your pulse but are still great for everyday wear.

If her wearing sexy lingerie is a question of extravagance versus moderation, Stella McCartney‘s delicate intimates strike the perfect compromise. Meaning: form-flattering coverage and classic looks with details that invite romance.

Designed in Miami and made in Italy, Cosabella is a classic label for the woman daring enough to slip into out-of-the-box colorways. Provides ample support for everyday wear, yet features eye-catching cuts and plenty of thin lace.

Agent Provocateur’s cheeky collaboration with Penelope Cruz and her sister, L’Agent features some flashy colors at sensible price points. Corsets, thongs, embroidered mini briefs, camisoles, blue/gold playsuits … a real playful side is at work here.

“Romantic” — Eberjey is like the Anthro of lingerie, which fits, since Anthropologie stocks them. Comfy, and a fit for all body types.

Lonely is a New Zealand line — kind of a collector’s item for women who really love lingerie. Some cool cutouts here. They ship overnight or two-day to the U.S.

The Parisian brand Huit strives to be avant garde, but offers something for everyone. A mix of delicate lace, unique prints and floral patterns, usually in bright (but never garish) colors — their Melisande line is a sexy, vibrant yellow range of half-cup bras and low-waisted briefs.

If classy and naughty were a street intersection, Curriculum Vitae would be the scantily clad socialite standing at the corner. Unmentionables (and toys) she’ll appreciate for their upscale bent and you’ll appreciate because you have a pulse.

Do you and yours like getting wrapped up? Visit Mise en Cage. This Parisian line makes all sorts of silky lingerie that wrap around the body while still revealing quite a lot (see: the 14K Gold vermeil harness). Their adult toys are also trés chaud.

For Love & Lemons has the sundrenched LA feel of a Penny Lane type. Think sexy but effortless. Their skivvies have a natural fit (no padding) with demi bubble lace, stretch black velvet trim, light bondage details and side cutouts. Ideal for being worn day-to-night. But mostly night.