Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

The New F-150 Is Ford's Lifeline. Are They Betting on the Wrong Thing?

Ford is directly competing with Chevy and Ram while electric upstarts look to dethrone them all

The Hiking Boots You've Been Eyeing Are on Sale at Vasque

Take advantage of this sitewide sale, then hit the trail

You Can Now Order a Modern Version of This Rare Jaguar E-Type

Only 18 Lightweights were ever made. Eagle is picking up the slack.

Stop Looking for the Perfect Suede Jacket, We Found It for $360 Off

Tobacco leather with a hint of "Once Upon a Time in Hollywood"

Segway, Once the Future of Transportation, Is Ending Production

Was Dean Kamen’s invention overhyped or ahead of its time?

Before You Go Off-Roading, Download This App With 410,000 Miles of Trails

The GPS app is a lifesaver for 4x4s, ATVs, dirt bikes or whatever else you’ve got

DC Has a Real Shot at Becoming the 51st State

If Trump goes down in November, the U.S. may get a new addition

Everything in Filson's Summer Sale Is at Least 50% Off

Including briefcases, fleece and a long-game jacket

Patagonia, The North Face and REI Join Facebook Advertising Boycott

The Stop Hate for Profit campaign seeks to stem "hate, bigotry, racism, antisemitism and violence"

Print or Plain? Original Penguin Has Summer Shirts Over 60% Off.

The double sale extends to shorts, swimsuits and other essentials

Does Buying a Car With Racing Livery Make You a Connoisseur or a Poseur?

We chatted with a number of classic-car experts about the perils of buying a car in full regalia

Simon & Schuster Wants to Own the Trump Book Market

The publisher is behind tell-alls from John Bolton, Mary L. Trump and others

Want a Police Radar Detector? This One's Legal and on Sale.

Think of it as a plug-and-play speeding-ticket avoider

The Dubious History of the Scotch Martini, A Supposed Wartime Favorite

Did the Brits really run out of vermouth during WWII? And more importantly, does it matter?