News & Opinion | November 29, 2017 9:00 am

The Real Deal

Fundrise: It’s real estate investing for the people

By The Editors

When it comes to investing your hard-earned money, you’d do well to remember what Mark Twain once observed:

“Buy land, they’re not making it anymore.”

In service of that: Fundrise, the online platform that offers turnkey, stress-free investment in private real estate — for as little as $500.

Here’s how it works:

Private real estate investments have traditionally been the express domain of large institutions and the ultra-wealthy. But thanks to technology and recent regulatory changes, Fundrise allows you to invest directly in a real estate portfolio that their team of experts manages on your behalf. With a single investment, you get exposure to dozens of solid, value-producing assets.

Let’s put it this way: footing the bill for a mixed-use luxury complex in Washington, DC, while securing a construction loan in San Diego, CA, used to be above your pay grade. With Fundrise, you split the cost with a raft of other investors, and everyone gets a piece of the pie.

The simple Starter Portfolio is your best bet for testing the water: it’s just $500 to get started, and you’ll earn a 8.9% annualized dividend on your investment this quarter.

To sweeten the deal, Fundrise is waiving advisory fees through the end of the year.

And back to that part about it being “stress-free”: if you decide real estate isn’t your thing within the first 90 days, they’ll buy your investment back at the original amount.

If it sounds too good to be true, well, they’re willing to show you otherwise.