What Ever Happened to Japan's Once-Vibrant "Juppie" Culture?
Toward an understanding of the benign consumerism that attended Japan's late-'80s bubble economy
W. David Marx is an American writer living in Tokyo, Japan. He is the author of "Ametora: How Japan Saved American Style" — a cultural history of Japanese menswear — and working on a new book on how the human desire for social status motivates cultural innovation and change.
Toward an understanding of the benign consumerism that attended Japan's late-'80s bubble economy