Alex Lauer

Alex Lauer is the features editor at InsideHook. Since joining the company in 2016, he’s covered a wide range of topics, including cars, the environment, books and business. His reporting broke stories on the rise of Bookshop (the anti-Amazon online bookseller), the fall of Best Made Company (and sale to Duluth Trading) and the false promises of a supposedly “environmentally-friendly” NFT initiative. His hands-on methods — driving in a Sherp (of Kanye West fame) in northern Minnesota and idling in the electric Ford Mustang Mach-E for 12 hours in the middle of winter — offer a reliable and unique perspective on popular issues. Previously, he wrote for City Pages in the Twin Cities after graduating from the University of Minnesota. After starting at IH in New York City, he now lives in Minneapolis, MN. Follow him on Instagram: @alexlauer.

All Articles From Alex Lauer

The Lazy Man’s Automated Home: A Room-by-Room Guide

Simple gadgets that won’t be obsolete in 2019

Welcome This Custom V8 Beast to the Pantheon of Bespoke Defenders

To supercharge or not to supercharge? That is no question.

Who OK’d This Waterfall on the Side of a Chinese Skyscraper?

No time to shower before work? Just pause on the way in.

These Custom Packs Might Be Mountaineering’s Best-Kept Secret

Meet Dan McHale, tailor to the world's greatest climbers

An Intro to Transcendental Meditation, the De-Stress Technique of the Stars

Lynch, Seinfeld, McCartney, Oprah … they can't all be wrong

These $79 Patagonia Packs Are Made of 100% Recycled Materials

Affordable Patagonia gear? Don't mind if we do.

The 10 Best Wearable Beer Coolers for the Summer

Weekenders, backpacks, and even a beer quiver will help you through the season.

You Can’t Take This Wrangler Four-Wheeling. Six-Wheeling, However…

An extra axle isn’t the only thing Bruiser Conversions added