Children in particular have plenty to lose (specifically, their adult lives) if we don’t start doing more to combat climate change soon, so it makes sense that toymakers would be interested in making more eco-friendly products. Among those looking to increase their sustainability? Lego, who announced Tuesday that they will begin to phase out single-use plastic in their packaging.
“We receive lots of letters from children asking why we still use single-use plastic in our boxes, which inspired us to begin to make this change,” Tim Brooks, vice president of environmental responsibility at Lego, told CNN. “This is part of our ambition to make all our packaging sustainable by the end of 2025.”
The company will begin packaging its products in recyclable paper instead of plastic beginning in 2021, as part of its $400 million investment in sustainability initiatives over the next three years.
Of course, the bigger problem is the Legos themselves, which are made of plastic as well. The company uses about 90,000 metric tons of plastic every year to make the toys. According to CNN, “LEGO has been working for years to develop alternatives to petroleum-based plastic that can be used in its blocks. Some progress has been made, but the vast majority of individual pieces are still made with plastic.”
Lego says it aims to make all of its products from sustainable materials by 2030.
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