When in Roam
Ducati and Blundstone want to set you free
Any man with a pulse and a penchant for horsepower has considered packing his life into a knapsack, handing in his two weeks, buying a motorcycle and hitting the open road.
Chalk it up to Easy Rider nostalgia or the weight of the day’s agenda; the motorcycle ride to nowhere remains one of the great symbols of the American dream, carrying with it the promise of freedom, independence and adventure.
And Ducati and Blundstone want you to realize that dream.
The two rough-and-tumble teams are partnering for the launch of limited-edition Ducati Scrambler boots and with ‘em, the re-release of the iconic Scrambler. To celebrate the occasion, they’ve taken off on an epic adventure in the Pacific Northwest. You can follow their #HowIRoam journey on Instagram right here.
Or you could get in on the action yourself.
Step 1) Follow @blundstone on Instagram.
Step 2) Post a picture of yourself in your freewheeling element.
One Grand Prize winner will take home a pair of limited-edition Blundstones and a shiny new Scrambler.
The window of opportunity to snag a new bike and some boots ends October 9th.
So, my man, let’s unlock that top drawer where you keep your adventure pants, get out in the elements and set yourself free.