Todd Snyder — Iowan, whiskey drinker and poster boy for accessible, all-American menswear — just presented his Spring/Summer 2017 collection at New York Men’s Fashion Week.
Now here’s the thing about fashion shows: they are usually a big, fat tease. A parade of covetable goods you can’t have for a year. Blue balls in catwalk form.
But as has been his reputation with the world of high fashion (read: partnering with budget-minded brands like Champion and Timex), Mr. Snyder is shakin’ that dismal reality up.
He’s just dropped a very limited-edition “Shop it Now” capsule collection featuring his personal favorite items from the 2017 line. It’s available immediately online right here.
And you’re going to want to see this.
Entitled “The Getaway,” the collection takes its inspiration from the ’60s and ’70s glory days of the Monaco Grand Prix. The shoppable goods include 12 items, of which the Timex x Todd Mod watch and silk polo have both caught our eye.
But jump to it — fewer than 50 of each item are available.
Well, fewer than 49 if you count that watch we just snagged.
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