Made-to-Order Sunglass Shop Lets You Design 3,000+ Different Pairs
Lens. Colors. Hardware. The choices are yours.
Jack Nicholson, Bob Dylan and Corey Hart: three men whose best days are squarely behind them. But also: three men who understand that no matter the sartorial situation, a man tends to look cooler in a pair of signature sunglasses.
And there’s no better way to achieve that than L.A. brand Dom Vetro’s new custom eyewear program, a dead-simple online tool that allows you to tailor six different frame styles exactly to your preferences and specifications.
If you don’t know Dom Vetro, get acquainted. They’re a new(ish)-to-market label that relies on rigid, sporty Italian acetate and salvaged Italian manufacturing machines to create modern, raffish, made-in-America eyewear (their founder cut his teeth in Il Bel Paese).
And now they offer all six of their styles, from the classic aviator F34s to the chunky, clip-on-optional Primos, via a customization process that allows you to choose your preferred frame color, temple color, lens style (polarized vs. normal), hardware details and more. By our count, those options add up to more than 3,000 different pairs of sunglasses, which means that yours will likely be unique to you and few others.
To get started on building your first pair, head on over to Dom Vetro.
This article was featured in the InsideHook LA newsletter. Sign up now for more from the Southland.
Suggested for you